Is purpose-driven capitalism worth it? Will pursuing a purpose for your business beyond profit make a difference? I recently read two interesting articles that argued the opposite sides of these questions, and I wanted to bring that discussion to you today. It’s truly an interesting dilemma when purpose seems to be able to make or break a business.
When you look at your goals for business, will purpose-driven capitalism work in your favor? Or will it work against you? Listen in as I share some interesting arguments from both sides, adding some thoughts and insight from my own experience. This is your chance to evaluate the role of purpose in your business and how it affects your ability to achieve goals.
What You’ll Learn In Today’s Episode:
- Whether “purpose” gets in the way of earnings goals.
- Challenges CEOs have faced when trying to do good while still making money.
- The reporting dilemma.
- Factors that influence a company’s performance.
- The importance of profitability.
- The problem-solving role that businesses fill.
- The challenges with virtue-signaling and hypocrisy.
- Finding balance in business and purpose.
Ideas Worth Sharing:“With a focus on ESG and the need to be seen to be ‘doing the right thing’ for large global corporations, the gap between focusing on short-term profits and long-term vision is narrowing.” - Sandra D'Souza Click To Tweet “You have to still be profitable. You can have all the good intentions in the world, but if you go bankrupt or get taken over, it all falls apart anyway. Long-term success is a must for any long-term good to happen.” - Sandra D'Souza Click To Tweet “Make better choices and try to make a net positive impact. I don’t think it has to be more complicated than that.” - Sandra D'Souza Click To Tweet
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